M2.0 Communications - PR Agency
Overview
M2.0 Communications is a public relations and communications agency that helps brands tell impactful stories through data-driven strategies. The website was redesigned to highlight the agency’s services and case studies with a focus on clarity, visual consistency, and optimized performance across all devices.
Role
Web Designer – Rebuilt and maintained the official website, improving site performance and scalability. Assisted with SEO and technical updates, ensuring optimal speed, accessibility, and consistent brand presentation across all pages.
Tools
Wordpress
Figma
Photoshop
Claude
Design Highlights
Built and maintained the site using WordPress for flexible content management
Created custom visual assets and UI elements aligned with the brand
Used Jitter to design and implement subtle animations for an engaging user experience
Applied a clean, responsive layout optimized for all screen sizes
Monitored site health to ensure fast performance, SEO compliance, and smooth user experience
Structured content with clear hierarchy to support usability and discoverability
Development & Optimization Highlights
Rebuilt the M2 website with a lighter theme and optimized plugins, improving speed, efficiency, and long-term maintenance
Migrated the full site to Kinsta, enhancing uptime, reliability, and overall performance
Increased Google PageSpeed scores from 62% → 90% (mobile) and 94% → 100% (desktop), achieving a GTmetrix Grade A
Maintained an Ahrefs site health score above 99%, reinforcing SEO strength and technical stability
Recreated key pages and case studies in the WordPress block editor, establishing a unified, scalable structure
